Based in Dallas-Fort Worth, Danielle Mairs serves as Senior Advisor of Allen Austin. Danielle was drawn to Allen Austin because of the firm’s groundbreaking Total Performance Leadership™ architecture and its close alignment with the four pillars of Conscious Capitalism: higher purpose, stakeholder orientation, conscious culture, and conscious leadership.
Danielle brings a unique combination of dynamic leadership, passion for helping others, and entrepreneurship to Allen Austin. She has 15+ years’ experience enhancing profitability and driving bottom-line results through comprehensive strategies, sales optimization, and innovative marketing. Danielle also has extensive experience with boards of directors and creating partnerships with CBS, ESPN, FOX, Taste of the NFL, EA Sports, Big XII, Texas Rangers, The Marketing Arm, and PlainsCaptial.
Prior to joining Allen Austin, Danielle was a Program Leader and Executive Coach with Mark Kamin & Associates, an educational company devoted to organizational transformation and creating high performing cultures. While there she helped create an innovative service offering assessing extraordinary communication, impeccable integrity, and authentic leadership. She also helped individuals and companies identify and remove their barriers to peak performance, deliver better employee and customer engagement, and accelerate strategic value creation.
In addition to owning her own consulting company, Danielle spent over 12 years in the sports arena, most notably as Executive Director of the Davey O’Brien Foundation, home to the Davey O’Brien National Quarterback Award. There she revitalized all aspects of the foundation and led a turnaround that drove nearly $3 million in incremental revenue and grew net assets by 370%. During her tenure, she was elected President of the National College Football Awards Association. Additional experience includes Positive Coaching Alliance, ESPN, The Fort Worth Club, AmeriCredit, and Bank One.
Danielle received dual bachelor’s degrees in finance and management from Texas Christian University in Fort Worth, Texas. She has completed extensive training in advanced communication, team management, and leadership through Landmark Worldwide. Danielle sits on the Board of Directors for the Dallas Chapter of Conscious Capitalism where she was recently elected by the board as Vice Chair (2021)/Chair-Elect (2022). She is a 200-hour certified yoga instructor and has her Advanced Open Water PADI scuba diving certification. Danielle is a foodie and lily lover who enjoys traveling, hiking, and scuba diving with her husband, Scott.