In 2024 and beyond, Allen Austin, an executive search firm in Houston, Texas, knows drugstores will be expected to continue evolving to meet the changing needs and preferences of consumers.
Drugstores are likely to expand their healthcare services beyond traditional pharmacy services. This includes offering more comprehensive healthcare services such as vaccinations, health screenings, chronic disease management, and medication therapy management. Some drugstores may even partner with healthcare providers to offer primary care services or telehealth consultations.
Technology will play a significant role in enhancing the customer experience and improving operational efficiency in drugstores including the implementation of automated prescription dispensing systems, self-checkout options, digital health tools, and mobile apps for prescription refills and health monitoring. Artificial intelligence (AI) and machine learning may also be utilized to analyze customer data and provide personalized recommendations.
Drugstores will focus on wellness and prevention offering a wider range of over-the-counter (OTC) health products, vitamins, supplements, and natural remedies. They may also provide educational resources and wellness programs to help customers make informed decisions about their health.
Drugstores may also collaborate more closely with healthcare providers, including physicians, clinics, and hospitals. This could involve partnerships to provide coordinated care, medication management, and seamless transitions between healthcare settings. Drugstores may also serve as hubs for healthcare information and resources, facilitating better communication and collaboration between patients and their healthcare providers.
Personalized customer experience is a priority. This could involve leveraging customer data to offer tailored product recommendations, personalized promotions, and loyalty programs. Drugstores may also invest in staff training to ensure excellent customer service and provide consultations on medication usage and health-related concerns.
The growth of e-commerce in the retail industry is expected to continue, and drugstores will likely expand their online presence which includes offering a wider range of products for online purchase, implementing convenient delivery options, and integrating online and in-store shopping experiences. Virtual consultations with pharmacists or healthcare professionals may also become more common.
It’s important to note that these trends are speculative and may vary depending on factors such a regulatory changes, technological advancements, and consumer preferences.